Apr 27, 2024  
2013-2014 Undergraduate Catalog 
    
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2013-2014 Undergraduate Catalog [Archived Catalog]

MCOM 447 - Electronic Media Management

Unique Course
This course studies the management of broadcast and cable stations and online media companies.  Students will learn technique for managing personnel, technology and finances for the electronic media.  The course also includes a survey of broadcast and cable regulation and other laws governing digital media content.  Particular emphasis will be placed on developing students’ leadership skills.
(Was MCOM 347 Broadcast Management)
PreRequisite: MCOM-131 MCOM-221 and either MCOM-331 or MCOM-335

 
3 semester hours